{"id":76190,"date":"2026-03-03T00:03:28","date_gmt":"2026-03-02T16:03:28","guid":{"rendered":"https:\/\/borakdaily.com\/?p=76190"},"modified":"2026-03-03T00:03:29","modified_gmt":"2026-03-02T16:03:29","slug":"hanzat-azmi-bangkit-bina-keris-co","status":"publish","type":"post","link":"https:\/\/borakdaily.com\/ms\/hanzat-azmi-bangkit-bina-keris-co\/","title":{"rendered":"Jatuh Bukan Penghalang! Hanzat Azmi Bangkit Bina Keris &#038; Co. Warnai Industri Fesyen Tempatan"},"content":{"rendered":"<div id=\"borak-1611263082\" class=\"borak-before-content\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-5543034142087042\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block; text-align:center;\" data-ad-client=\"ca-pub-5543034142087042\" \ndata-ad-slot=\"5328555284\" \ndata-ad-layout=\"in-article\"\ndata-ad-format=\"fluid\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div><p data-start=\"318\" data-end=\"512\">Siapa sangka di sebalik jenama pakaian tempatan yang kini menjadi pilihan ramai, tersimpan kisah jatuh bangun seorang anak muda yang pernah bergelut demi kelangsungan hidup.<\/p>\n<p data-start=\"514\" data-end=\"771\">Pemilik jenama Keris &amp; Co., Hanzat Azmi, 31, membesar dalam keluarga sederhana di Kuala Lumpur sebagai anak keenam daripada sembilan beradik.<\/p>\n<h2 data-start=\"514\" data-end=\"771\">Hanzat Azmi Bangkit Bina Keris &amp; Co.<\/h2>\n<p data-start=\"514\" data-end=\"771\">Kehidupan di flat bersama keluarga membentuk semangat kentalnya untuk berjaya dalam industri fesyen tempatan.<\/p>\n<blockquote>\n<h5 style=\"text-align: center;\" data-start=\"773\" data-end=\"1165\"><em>&#8220;Minat saya memang ke arah fesyen dan dalam masa sama, saya sendiri sering menghadapi masalah mencari baju Melayu yang selesa. <\/em><\/h5>\n<h5 style=\"text-align: center;\" data-start=\"773\" data-end=\"1165\"><em>&#8220;Kebanyakan fabrik panas, jika fabrik selesa potongan pula tidak kena dengan citarasa,&#8221; kata Hanzat.<\/em><\/h5>\n<\/blockquote>\n<p><a href=\"https:\/\/borakdaily.com\/ms\/hanzat-azmi-bangkit-bina-keris-co\/_dsc8029-enhanced-nr\/\" rel=\"attachment wp-att-76196\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-76196 aligncenter\" src=\"https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC8029-Enhanced-NR-scaled.jpg\" alt=\"\" width=\"793\" height=\"529\" srcset=\"https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC8029-Enhanced-NR-scaled.jpg 2560w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC8029-Enhanced-NR-300x200.jpg 300w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC8029-Enhanced-NR-1024x683.jpg 1024w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC8029-Enhanced-NR-768x512.jpg 768w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC8029-Enhanced-NR-1536x1024.jpg 1536w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC8029-Enhanced-NR-2048x1365.jpg 2048w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC8029-Enhanced-NR-18x12.jpg 18w\" sizes=\"auto, (max-width: 793px) 100vw, 793px\" \/><\/a><\/p>\n<p data-start=\"773\" data-end=\"1165\">Dari situlah tercetus idea untuk menghasilkan baju Melayu sendiri yang bukan sahaja selesa tetapi praktikal dipakai setiap hari, bukan sekadar pada musim perayaan.<\/p>\n<p data-start=\"1167\" data-end=\"1478\">Bermula dari bawah, beliau memastikan setiap aspek penghasilan produk dilakukan secara lokal, daripada rekaan, jahitan sehingga pengeluaran di kilang tempatan.<\/p>\n<p data-start=\"1167\" data-end=\"1478\">Hasilnya, Keris &amp; Co. berjaya menjual lebih 120,000 unit pakaian setakat tahun ini, dengan hampir 70 peratus pelanggan kembali membuat pembelian.<\/p>\n<div style=\"width: 720px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-76190-1\" width=\"720\" height=\"1280\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/SnapInsta.to_AQPCFsP0f1GPYVHjz9zktXDB-vxDQYIGr2UTkNsbguDHBrJYCZxt9E3ScgYfRZFUwvzlGarRrQ-FcaOrjddWP7Yh.mp4?_=1\" \/><a href=\"https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/SnapInsta.to_AQPCFsP0f1GPYVHjz9zktXDB-vxDQYIGr2UTkNsbguDHBrJYCZxt9E3ScgYfRZFUwvzlGarRrQ-FcaOrjddWP7Yh.mp4\">https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/SnapInsta.to_AQPCFsP0f1GPYVHjz9zktXDB-vxDQYIGr2UTkNsbguDHBrJYCZxt9E3ScgYfRZFUwvzlGarRrQ-FcaOrjddWP7Yh.mp4<\/a><\/video><\/div>\n<blockquote>\n<h5 style=\"text-align: center;\" data-start=\"1480\" data-end=\"1887\"><em> &#8220;Sepanjang lapan tahun berniaga, saya pernah jatuh berkali-kali. Pernah sampai satu tahap saya tiada duit dan terpaksa bawa Grab untuk teruskan hidup sebab bisnes tak menjadi. <\/em><\/h5>\n<h5 style=\"text-align: center;\" data-start=\"1480\" data-end=\"1887\"><em>&#8220;Saya pernah berniaga pelbagai produk sebelum ini, tetapi disebabkan masih muda dan tiada pengalaman, ada perkara yang terlepas, pandang seperti aliran kewangan serta dokumentasi,&#8221; ujarnya.<\/em><\/h5>\n<\/blockquote>\n<p data-start=\"1889\" data-end=\"2116\">Selain itu, Hanzat pernah menerima tawaran menceburi bidang lakonan, tetapi menolak kerana lebih selesa bekerja di belakang tabir.<\/p>\n<blockquote>\n<h5 style=\"text-align: center;\" data-start=\"1889\" data-end=\"2116\"><em>&#8220;Saya lebih selesa berada di belakang tabir, lagipun dunia lakonan bukan minat saya,&#8221; katanya.<\/em><\/h5>\n<\/blockquote>\n<p data-start=\"2118\" data-end=\"2507\">Sifat pemalu yang menebal juga pernah menjadi halangan, namun Hanzat mencabar diri untuk menjadi live host bagi memasarkan produk sendiri.<\/p>\n<p data-start=\"2118\" data-end=\"2507\"><a href=\"https:\/\/borakdaily.com\/ms\/hanzat-azmi-bangkit-bina-keris-co\/_dsc8009-enhanced-nr-1\/\" rel=\"attachment wp-att-76198\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-76198 aligncenter\" src=\"https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC8009-Enhanced-NR-1-scaled.jpg\" alt=\"\" width=\"808\" height=\"539\" srcset=\"https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC8009-Enhanced-NR-1-scaled.jpg 2560w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC8009-Enhanced-NR-1-300x200.jpg 300w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC8009-Enhanced-NR-1-1024x683.jpg 1024w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC8009-Enhanced-NR-1-768x512.jpg 768w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC8009-Enhanced-NR-1-1536x1024.jpg 1536w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC8009-Enhanced-NR-1-2048x1365.jpg 2048w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC8009-Enhanced-NR-1-18x12.jpg 18w\" sizes=\"auto, (max-width: 808px) 100vw, 808px\" \/><\/a><\/p>\n<blockquote>\n<h5 style=\"text-align: center;\" data-start=\"2118\" data-end=\"2507\"><em>&#8220;Ketika memulakan jenama ini, semua saya harus lakukan sendiri, dari idea, produksi pakaian sehinggalah jualan. <\/em><\/h5>\n<h5 style=\"text-align: center;\" data-start=\"2118\" data-end=\"2507\"><em>&#8220;Setiap hari saya live selama enam hingga sembilan jam. Sekarang, saya sudah boleh duduk depan kamera tanpa rasa malu,&#8221; kata Hanzat.<\/em><\/h5>\n<\/blockquote>\n<p data-start=\"2509\" data-end=\"2753\">Selain jualan dalam talian, Keris &amp; Co. juga mendekatkan jenama dengan masyarakat melalui pendekatan kreatif seperti penganjuran flashmob silat dan zapin, serta mengagihkan 100 helai kurta percuma di Pavilion, Bukit Bintang baru-baru ini.<\/p>\n<blockquote>\n<h5 style=\"text-align: center;\" data-start=\"2755\" data-end=\"2952\"><em>&#8220;Tahun depan, kami nak buat lebih besar. Inisiatif ini bukan sekadar pemasaran tetapi juga mahu mengangkat budaya dan tradisi kita ke tempat yang lebih tinggi sesuai dengan jenama kami,&#8221; ujarnya.<\/em><\/h5>\n<\/blockquote>\n<p data-start=\"2954\" data-end=\"3308\"><a href=\"https:\/\/borakdaily.com\/ms\/hanzat-azmi-bangkit-bina-keris-co\/_dsc7977-enhanced-nr\/\" rel=\"attachment wp-att-76197\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-76197 aligncenter\" src=\"https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC7977-Enhanced-NR-scaled.jpg\" alt=\"\" width=\"780\" height=\"520\" srcset=\"https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC7977-Enhanced-NR-scaled.jpg 2560w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC7977-Enhanced-NR-300x200.jpg 300w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC7977-Enhanced-NR-1024x683.jpg 1024w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC7977-Enhanced-NR-768x512.jpg 768w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC7977-Enhanced-NR-1536x1024.jpg 1536w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC7977-Enhanced-NR-2048x1365.jpg 2048w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/DSC7977-Enhanced-NR-18x12.jpg 18w\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" \/><\/a><\/p>\n<p data-start=\"2954\" data-end=\"3308\">Jenama yang kini menembusi pasaran Singapura dan Brunei merancang membuka outlet fizikal serta memperkenalkan koleksi pakaian wanita.<\/p>\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@kerisandco\/video\/7611487605347159303\" data-video-id=\"7611487605347159303\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\">\n<section> <a target=\"_blank\" title=\"@kerisandco\" href=\"https:\/\/www.tiktok.com\/@kerisandco?refer=embed\" rel=\"noopener\">@kerisandco<\/a> <\/p>\n<p>Eh tgh ada promo ni jom jom join! <a title=\"kerisandco\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/kerisandco?refer=embed\" rel=\"noopener\">#kerisandco<\/a> <a title=\"kurta\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/kurta?refer=embed\" rel=\"noopener\">#kurta<\/a> <a title=\"telukbelanga\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/telukbelanga?refer=embed\" rel=\"noopener\">#telukbelanga<\/a> <a title=\"kurtaraya\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/kurtaraya?refer=embed\" rel=\"noopener\">#kurtaraya<\/a> <a title=\"bajumelayu\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/bajumelayu?refer=embed\" rel=\"noopener\">#bajumelayu<\/a> <\/p>\n<p> <a target=\"_blank\" title=\"\u266c original sound - Keris &#038; Co. - Keris &#038; Co.\" href=\"https:\/\/www.tiktok.com\/music\/original-sound-Keris-Co-7611487641350966023?refer=embed\" rel=\"noopener\">\u266c original sound &#8211; Keris &#038; Co. &#8211; Keris &#038; Co.<\/a> <\/section>\n<\/blockquote>\n<p> <script async src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script><\/p>\n<p data-start=\"2954\" data-end=\"3308\">Sempena musim raya, Keris &amp; Co. menawarkan kurta dan baju Melayu premium daripada fabrik <em data-start=\"3189\" data-end=\"3206\">Japanese Cotton<\/em> pada harga mampu milik RM39 hingga RM129.<\/p>\n<p data-start=\"2954\" data-end=\"3308\"><a href=\"https:\/\/borakdaily.com\/ms\/hanzat-azmi-bangkit-bina-keris-co\/kurta-malik_0009_photos-10-768x1024\/\" rel=\"attachment wp-att-76199\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-76199 aligncenter\" src=\"https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/KURTA-MALIK_0009_PHOTOS-10-768x1024-1.jpg\" alt=\"\" width=\"788\" height=\"1051\" srcset=\"https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/KURTA-MALIK_0009_PHOTOS-10-768x1024-1.jpg 768w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/KURTA-MALIK_0009_PHOTOS-10-768x1024-1-225x300.jpg 225w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/KURTA-MALIK_0009_PHOTOS-10-768x1024-1-9x12.jpg 9w\" sizes=\"auto, (max-width: 788px) 100vw, 788px\" \/><\/a><\/p>\n<p data-start=\"2954\" data-end=\"3308\"><a href=\"https:\/\/borakdaily.com\/ms\/hanzat-azmi-bangkit-bina-keris-co\/h-9-1\/\" rel=\"attachment wp-att-76200\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-76200 aligncenter\" src=\"https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/H-9-1.jpg\" alt=\"\" width=\"813\" height=\"813\" srcset=\"https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/H-9-1.jpg 2000w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/H-9-1-300x300.jpg 300w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/H-9-1-1024x1024.jpg 1024w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/H-9-1-150x150.jpg 150w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/H-9-1-768x768.jpg 768w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/H-9-1-1536x1536.jpg 1536w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/H-9-1-12x12.jpg 12w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/H-9-1-600x600.jpg 600w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/H-9-1-100x100.jpg 100w, https:\/\/borakdaily.com\/wp-content\/uploads\/2026\/03\/H-9-1-70x70.jpg 70w\" sizes=\"auto, (max-width: 813px) 100vw, 813px\" \/><\/a><\/p>\n<p data-start=\"2954\" data-end=\"3308\">Kesemua koleksi Keris &amp;Co. boleh dibeli melalui laman <a href=\"https:\/\/kerisandco.com\/\" target=\"_blank\" rel=\"noopener\">web rasmi<\/a>, <a href=\"https:\/\/www.tiktok.com\/@kerisandco\" target=\"_blank\" rel=\"noopener\">TikTok<\/a>, dan <a href=\"https:\/\/shopee.com.my\/kerisandco\" target=\"_blank\" rel=\"noopener\">Shopee<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Siapa sangka di sebalik jenama pakaian tempatan yang kini menjadi pilihan ramai, tersimpan kisah jatuh bangun seorang anak muda yang pernah bergelut demi kelangsungan hidup. Pemilik jenama Keris &amp; Co., Hanzat Azmi, 31, membesar dalam keluarga sederhana di Kuala Lumpur sebagai anak keenam daripada sembilan beradik. Hanzat Azmi Bangkit Bina Keris &amp; Co. Kehidupan di [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":76202,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1238],"tags":[],"class_list":["post-76190","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bisnes"],"_links":{"self":[{"href":"https:\/\/borakdaily.com\/ms\/wp-json\/wp\/v2\/posts\/76190","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/borakdaily.com\/ms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/borakdaily.com\/ms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/borakdaily.com\/ms\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/borakdaily.com\/ms\/wp-json\/wp\/v2\/comments?post=76190"}],"version-history":[{"count":5,"href":"https:\/\/borakdaily.com\/ms\/wp-json\/wp\/v2\/posts\/76190\/revisions"}],"predecessor-version":[{"id":76205,"href":"https:\/\/borakdaily.com\/ms\/wp-json\/wp\/v2\/posts\/76190\/revisions\/76205"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/borakdaily.com\/ms\/wp-json\/wp\/v2\/media\/76202"}],"wp:attachment":[{"href":"https:\/\/borakdaily.com\/ms\/wp-json\/wp\/v2\/media?parent=76190"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/borakdaily.com\/ms\/wp-json\/wp\/v2\/categories?post=76190"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/borakdaily.com\/ms\/wp-json\/wp\/v2\/tags?post=76190"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}